Iloni Jewellery designs are characterized by simplicity, understated detail, and precise finishes. Unique combinations of material like brass, silicon and rubber are fused into bold jewellery pieces and accessories.

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Madri van Zyl is a Stellenbosch University graduate specializing in Contemporary Jewellery Design. She started the brand Iloni, a Finish word for 'my joy' in 2015. She is passionate about creating unique designer jewellery and accessories.

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Madri uses alternative materials and techniques in her designs, which distinguishes her brand from others. Each handcrafted piece is unique and fits into a larger theme or series with a specific story, colour pallet, and range of materials.